<Table> <Tr> <Td> </Td> <Td> The examples and perspective in this article deal primarily with the US and the EU and do not represent a worldwide view of the subject . You may improve this article, discuss the issue on the talk page, or create a new article, as appropriate . (October 2015) (Learn how and when to remove this template message) </Td> </Tr> </Table> <Tr> <Td> </Td> <Td> The examples and perspective in this article deal primarily with the US and the EU and do not represent a worldwide view of the subject . You may improve this article, discuss the issue on the talk page, or create a new article, as appropriate . (October 2015) (Learn how and when to remove this template message) </Td> </Tr> <P> Research and development (R&D, R + D, or Rn'D), also known in Europe as research and technological development (RTD), is activities in connection with corporate or government innovation . Research and development constitutes the first stage of development of a potential new service or product . </P> <P> R&D activities differ from institution to institution, with two primary models of an R&D department either staffed by engineers and tasked with directly developing new products, or staffed with industrial scientists and tasked with applied research in scientific or technological fields, which may facilitate future product development . R&D differs from the vast majority of corporate activities in that it is not intended to yield immediate profit, and generally carries greater risk and an uncertain return on investment . However R&D is crucial for acquiring larger shares of the market through the marketization of new products . </P>

The research and development (r&d) department of an organization
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