<Li> Gary Sanchez Production (- 2011) </Li> <P> The distinctively pyramidal Paramount mountain has been the company's logo since its inception and is the oldest surviving Hollywood film logo . In the sound era, the logo was accompanied by a fanfare called Paramount on Parade after the film of the same name, released in 1930 . The words to the fanfare, originally sung in the 1930 film, were "Proud of the crowd that will never be loud, it's Paramount on Parade ." </P> <P> Legend has it that the mountain is based on a doodle made by W.W. Hodkinson during a meeting with Adolph Zukor . It is said to be based on the memories of his childhood in Utah . Some claim that Utah's Ben Lomond is the mountain Hodkinson doodled, and that Peru's Artesonraju is the mountain in the live - action logo, while others claim that the Italian side of Monviso inspired the logo . Some editions of the logo bear a striking resemblance to the Pfeifferhorn, another Wasatch Range peak . </P> <P> The motion picture logo has gone through many changes over the years: </P>

Where is the mountain in the paramount logo
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