<P> Prize money is awarded to the victorious club . </P> <P> However the amount is probably not reflective of the magnitude of participating in the event . It is often assumed simply that the winner of the premiership typically experiences an increase in revenue through increases in membership and merchandise sales . </P> <P> The current cash prize for the winning club is A $1 million . Before 2006, a cash prize to the winning club of A $200,000 was awarded (In contrast, the winner of the NAB Cup, the far less important pre-season competition which was held from 1998 to 2013, was awarded a similar amount, A $210,000). Following the Sydney Swans premiership in 2005, many clubs publicly questioned the prize money, which had not increased significantly for many years and barely covered the cost of participation in the finals series . </P> <P> The Chas Brownlow Trophy, better known as the Brownlow Medal, is the medal awarded to the "fairest and best" player in the Australian Football League during the regular season (i.e. not including finals matches) as decided upon by umpires . It was named after a Geelong player and long - serving administrator who was the main advocate in establishing the Victorian Football League, Charles Brownlow . It is awarded at a special dinner on the Monday night before the grand final, recently at the Crown Casino in Melbourne . </P>

What is the prize money for winning the afl grand final