<P> Marvel provided Twitter stickers, Giphy content, Facebook Live, Snapchat lenses and filter, Tumblr stunts, and Instagram special content related to the film . Additionally, Microsoft Surface had a promotional sponsorship of the film, due to the use of the device in the filmmaking process . A partnership with Google's Tilt Brush app featured a "Mixed Reality" "stunt with artists across Los Angeles, London and Hong Kong, inspired by different dimensions in Doctor Strange and recreating the worlds in VR for an immersive visual experience . </P> <P> Doctor Strange was released on digital download by Walt Disney Studios Home Entertainment on February 14, 2017, and on Blu - ray, Blu - ray 3D and DVD on February 28, 2017 . The digital and Blu - ray releases include behind - the - scenes featurettes; audio commentary; deleted scenes; a blooper reel; an exclusive preview of the Phase Three films Guardians of the Galaxy Vol. 2, Thor: Ragnarok, Black Panther, and Avengers: Infinity War; and Team Thor: Part 2, a continuation of the "mockumentary" short film Team Thor, that was directed by Waititi . Best Buy released an exclusive collector's edition steelbook case for the regular and 3D Blu - ray release, featuring art based on the Book of Cagliostro and the Eye of Agamotto . Target's Blu - ray versions have an additional exclusive featurette, while the digital version also features an exclusive featurette . </P> <P> Doctor Strange grossed $232.6 million in the United States and Canada and $445.1 million in other territories, for a worldwide total of $677.7 million . The film became the biggest IMAX opening in November domestically ($12.2 million), internationally ($24 million), and globally ($24.2 million), overtaking Interstellar's records . By November 27, 2016, the film had become the biggest single - character introduction film in the MCU . Deadline Hollywood calculated the net profit of the film to be $122.65 million, accounting for "production budgets, P&A, talent participations and other costs, with box office grosses and ancillary revenues from" home media, placing it 11th on their list of 2016's "Most Valuable Blockbusters". </P> <P> Doctor Strange earned $32.6 million on its opening day in the United States and Canada, including Thursday previews, with a total weekend gross of $85.1 million; IMAX contributed $12.2 million to the opening weekend gross, with 3D contributing $24 million . The film was the number one film for the weekend, and became the second largest opening in November for Disney . Initial projections for the film in late August 2016 had it earning as low as $50 million to as high as $88 million in its opening weekend, with projections revised to $65--75 million closer to the film's release . Doctor Strange remained the top film in its second weekend, and fell to second in its third, behind Fantastic Beasts and Where to Find Them . In its fourth weekend, Doctor Strange was the third highest - grossing film, behind Fantastic Beasts and Moana . It fell to fifth in its fifth and sixth weekends, and by its seventh weekend had fallen to the ninth - highest - grossing place . It was projected to earn $255 million for its total domestic gross . </P>

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