<P> ITV Player was one of four service available at the launch of YouView in July 2012 . At launch the ITV Player app contained options to resume watching recent programmes and browse by channel, day and A-to - Z, but lacked integrated search and contained non-skippable adverts . During 2013, ITV intend to introduce paid - for content into ITV Player on YouView . </P> <P> ITV Player was released on 14 December 2010 on PlayStation 3 via the PlayStation Network utilising the web - browser to distribute content rather than an app . It was free and ad - funded with pre -, mid - and post - roll video ads being sold and served by ITV . Under the terms of the deal with Sony, STV, UTV and Channel Television were able to add their own equivalent services so they were also accessible from the PS3 platform on a similar basis to ITV Player . After the re-brand to ITV Hub, the service is no longer available on the PS3 </P> <P> ITV Hub was launched for Xbox One on Friday 10 February 2017, this was made possible by a new Universal Windows Platform app which integrates with Windows 10 and Xbox One . The STV Player app run by STV, who currently hold the ITV licence for Scotland, has been launched on Xbox 360 . The STV Player app contains much of the content found on ITV Player and requires a Scottish postcode to be entered prior to use . </P> <P> On 11 May 2011, ITV chief executive Adam Crozier announced that a dedicated ITV Player application would be released on a "wide range of mobiles and tablets" during 2011 . The app features programming from ITV, ITV2, ITV3 and ITV4 for up to seven days after broadcast . However content is only available to view in the UK and ITV programming is blocked in the STV and UTV regions . A Wi - Fi connection is also required . The mobile apps were developed by digital agency Candyspace . During 2013, ITV intend to introduce paid - for content into ITV Player across all mobile platforms . </P>

Can you get itv hub on xbox 360