<P> Since 1932 the game has been held at the Cotton Bowl in Dallas, during the State Fair of Texas . The designated "home" team alternates from year to year: Oklahoma in even - numbered years and Texas in odd - numbered years . Ticket sales for the game are split 50--50 between the two schools, with the stadium divided along the 50 - yard line . Historically, the Oklahoma fans have occupied the south end zone, which contains the tunnel where both teams enter and exit the field . Beginning in 2007, the teams will have the option to alternate North and South ends of the field, thereby giving the home team fans the seats adjacent to the tunnel leading to both teams' locker rooms . However, Texas has declined to exercise its option to move to the south end each year in which they have been the designated home team . However, former Texas coach Charlie Strong said he would favor Texas fans being in the south end zone during their home games . </P> <P> Officials at both universities had indicated that soon the game may be rotated between each campus because they prefer a venue with more seats, which would mean more revenue--the Cotton Bowl then seated just 68,252; the Darrell K. Royal - Texas Memorial Stadium seated 94,113 (but has subsequently been expanded to 101,000 and will soon be expanded further), and the Gaylord Family Oklahoma Memorial Stadium holds 86,112 . </P> <P> On June 10, 2014, Dallas officials announced that the football game between Texas and OU would be held at Fair Park through 2025 . </P> <Table> <Tr> <Td> </Td> <Td> This section does not cite any sources . Please help improve this section by adding citations to reliable sources . Unsourced material may be challenged and removed . (April 2018) (Learn how and when to remove this template message) </Td> </Tr> </Table>

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