<Tr> <Th> Website </Th> <Td> nook.barnesandnoble.com </Td> </Tr> <P> The Barnes & Noble Nook (styled nook or NOOK) is a brand of e-readers developed by American book retailer Barnes & Noble, based on the Android platform . The original device was announced in the U.S. in October 2009, and was released the next month . The original Nook had a six - inch E-paper display and a separate, smaller color touchscreen that serves as the primary input device and was capable of Wi - Fi and AT&T 3G wireless connectivity . The original nook was followed in November 2010 by a color LCD device called the Nook Color, in June 2011 by the Nook Simple Touch, and in November 2011 and February 2012 by the Nook Tablet . On April 30, 2012, Barnes & Noble entered into a partnership with Microsoft that spun off the Nook and college businesses into a subsidiary . On August 28, 2012, Barnes and Noble announced partnerships with retailers in the UK, which began offering the Nook digital products in October 2012 . In December 2014, B&N purchased Microsoft's Nook shares, ending the partnership . </P> <P> Nook users may read nearly any Nook Store e-book, digital magazines or newspapers for one hour once per day while connected to the store's Wi - Fi . </P> <P> The Nook name and Identity was devised and created by the Brand Development Group at R / GA . Nook was initially rejected as a name by Barnes & Noble but eventually the connection to nook being a familiar place to read was compelling enough to change the minds of the company's executives . This decision pivoted on the information contained within an NPR article which suggested that women readers tend to read more than men . The name is also claimed by Rex Wilder when he was consulting for Ammunition Design Group . The name was among over 400 he created although that naming project ended with no name being chosen . </P>

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