<P> It is one of the wealthiest cities in Mexico with a GDP PPP of 130.7 billion dollars in 2012 . Monterrey's purchase power parity is considerably higher than the rest of the country's at around US $32,000 against country's US $18,800 . It is considered a Beta World City, cosmopolitan and competitive . Rich in history and culture, Monterrey is considered one of the most developed cities in the entire country and often regarded as the most "Americanized" city in Mexico . </P> <P> As an important industrial and business center, the city is also home to an array of Mexican companies, including Grupo Avante, Lanix Electronics, Ocresa, CEMEX, Vitro, Mercedes - Benz Mexico, OXXO, BMW de Mexico, Grupo Bimbo, DINA S.A., Cuauhtémoc Moctezuma Brewery and Heineken, which features Norteño capital and Grupo ALFA . Monterrey is also home to international companies such as Siemens, Accenture, Ternium, Sony, Toshiba, Carrier, Whirlpool, Samsung, Toyota, Babcock & Wilcox, Daewoo, British American Tobacco, Nokia, Dell, Boeing, HTC, General Electric, Gamesa, LG, SAS Institute, Grundfos, Danfoss, Qualfon and Teleperformance, among others . </P> <P> Monterrey is located in northeast Mexico, at the foothills of the Sierra Madre Oriental . The uninterrupted settlement of Monterrey began in 1596, with its founding by Diego de Montemayor . In the years after the Mexican War of Independence, Monterrey became an important business center . With the establishment of Fundidora Monterrey, the city has experienced great industrial growth . </P> <P> Prior to the European foundation of the city, there was no established nation state, and the population instead consisted of some indigenous semi-nomad groups . Carved stone and cave painting in surrounding mountains and caves have allowed historians to identify four major groups in present - day Monterrey: Azalapas, Huachichiles, Coahuiltecos and Borrados . </P>

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