<Tr> <Th> Key people </Th> <Td> Chris Rondeau (CEO) </Td> </Tr> <Tr> <Th> Website </Th> <Td> www.planetfitness.com </Td> </Tr> <P> Planet Fitness (PFIP LLC) is an American franchisor and operator of fitness centers based in Hampton, New Hampshire . The company reports that it has 1,600 clubs, making it one of the largest fitness club franchises by number of members and locations . There are locations across the United States as well as in other countries such as Canada, Puerto Rico, Dominican Republic, Panama, and Mexico . It markets itself as a "Judgement Free Zone" that caters to novice and casual gym users and is reported to be the nation's fastest growing fitness center franchise . </P> <P> Planet Fitness was founded in 1992, in Dover, New Hampshire, when Michael and Marc Grondahl acquired a financially struggling gym and dramatically reduced prices to compete against better - known brands . This low - cost business model focuses on the needs of occasional or first - time health club members, rather than more experienced members . </P>

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