<P> Change.org spokesperson Charlotte Hill countered this criticism in a September 2013 article in Wired, saying, "We are a mission - driven social enterprise, and while we bring in revenue, we reinvest 100% of that revenue back into our mission of empowering ordinary people . It's not just that we're not yet making a profit--it's that we are decidedly not for - profit ." </P> <P> In 2012, the site dropped most of the restrictions it previously placed on paid content . Internal documents began referring to "clients" and "partners" as "advertisers" and stated that "only advertisers strictly identified as' hate groups' are to be barred ." As a result, Change.org was accused of encouraging astroturfing and abandoning the progressive user base from which it initially gained traction . Additional controversy arose when the employee who initially leaked the documents was fired . Of the users who lost interest in the site after this change, a number of them expressed difficulty in being removed from Change.org mailing lists . </P> <P> Change.org has also been accused of selling the personal data provided by the users to third - party companies that hire its services, gaining money at the expense of the users . </P> <P> Topics for Change.org petitions have grown to include disagreement with the Academy Awards and removing milk from certain types of coffee . The authors of these petitions have been criticized for focusing on first world problems . Further debate over the content of petitions came in November 2014 when Martin Daubney called some of them "bizarre" and stated that the site was being used to promote censorship . In response, the Change.org communication director John Coventry defended the wide range of petitions, saying that "people make an informed choice in what they want to support ." The following week saw criticism alleging that petitions about the media receive more attention than petitions about "saving' actual' lives ." </P>

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