<Li> DVR devices such as TiVo became popular, making it possible to record television broadcasts to a hard drive - based digital storage medium and allowing many additional features including the option to fast - forward through commercials or to use an automatic Commercial skipping feature . This feature created controversy, with major television networks and movie studios claiming it violates copyright and should be banned . With the commercial skipping feature, many television channels place advertisements on the bottom on the TV screen . </Li> <Li> VOD technology became widely available among cable users worldwide, enabling the users to select and watch video content from a large variety of available content stored on a central server, as well as gaining the possibility to freeze the image, as well as fast - forward and rewind the VOD content . </Li> <Li> DVDs, and subsequently Blu - ray Discs, replace VCR technology as the common standard in homes and at video stores . </Li> <Li> Free Internet video portals like YouTube, Hulu, and Internet TV software solutions like Joost became new popular alternatives to TV broadcasts . </Li>

Name of the first decade of the 21st century