<P> The pink ribbon is an international symbol of breast cancer awareness . Pink ribbons, and the color pink in general, identify the wearer or promoter with the breast cancer brand and express moral support for women with breast cancer . Pink ribbons are most commonly seen during National Breast Cancer Awareness Month . </P> <P> Charlotte Hayley, who had battled breast cancer, introduced the concept of a peach coloured breast cancer awareness ribbon . She attached them to cards saying, "The National Cancer Institute's annual budget is 1.8 billion US dollars, and only 5 percent goes to cancer prevention . Help us wake up our legislators and America by wearing this ribbon ." </P> <P> Haley was strictly grassroots, handing the cards out at the local supermarket and writing prominent women, everyone from former First Ladies to Dear Abby . Her message spread by word of mouth . Haley distributed thousands of these cards . </P>

Who started the pink ribbon for breast cancer