<P> The song sold 6,000 downloads in the US the week the album was released on December 2, 2016, allowing it to chart at number 37 on the US Billboard Hot Country Songs chart . The song first entered the US Billboard Country Airplay chart for the week of March 4, 2017 at number 60 . It reached No. 1 on Hot Country Songs in October 2017, ending the record breaking 34 - week reign of Sam Hunt's "Body Like a Back Road". The song is the first No. 1 on the chart for both Brown and Alaina . The following week, for charts dated October 28, 2017, "What Ifs" stayed at number one, as well as topping the Country Airplay and Country Streaming Songs charts . Together with the release of the deluxe edition of the album which also reached number on Top Country Albums, and another number one for a new track "Heaven" on digital sales, Brown became the first artist to have simultaneous number ones on all five main country charts . </P> <P> The song was certified Platinum by the RIAA on October 2, 2017 . It was the third most - consumed country song of 2017, with 1,551,000 including streams (599,000 in pure sale) sold in the year . It has sold 679,000 copies in the US as of March 2018 . </P> <P> The official music video for the song was directed by P.R. Brown and produced by Steve Lamar . The video was filmed along the Californian coast at The Inn at Newport Ranch, a resort and cattle ranch to the north of San Francisco . It features Brown and his duet partner Lauren Alaina singing along the coast . It was released on May 14, 2017 . An earlier lyric video was first released on May 4, 2017, and shows Brown and Alaina cruising down a road . </P> <Table> <Tr> <Th> Chart (2017) </Th> <Th> Peak position </Th> </Tr> <Tr> <Td> Canada (Canadian Hot 100) </Td> <Td> 45 </Td> </Tr> <Tr> <Td> Canada Country (Billboard) </Td> <Td> </Td> </Tr> <Tr> <Td> US Billboard Hot 100 </Td> <Td> 26 </Td> </Tr> <Tr> <Td> US Country Airplay (Billboard) </Td> <Td> </Td> </Tr> <Tr> <Td> US Hot Country Songs (Billboard) </Td> <Td> </Td> </Tr> </Table>

Where was the music video what if filmed