<Table> Super Bowl I <Tr> <Td_colspan="2"> </Td> </Tr> <Tr> <Td_colspan="2"> <Table> <Tr> <Th> Kansas City Chiefs (AFL) </Th> <Th> Green Bay Packers (NFL) </Th> </Tr> <Tr> <Td> 10 </Td> <Td> 35 </Td> </Tr> </Table> </Td> </Tr> <Tr> <Td_colspan="2"> <Table> <Tr> <Th> </Th> <Th> </Th> <Th> </Th> <Th> </Th> <Th> </Th> <Th> Total </Th> </Tr> <Tr> <Td> KC </Td> <Td> 0 </Td> <Td> 10 </Td> <Td> 0 </Td> <Td> 0 </Td> <Td> 10 </Td> </Tr> <Tr> <Td> GB </Td> <Td> 7 </Td> <Td> 7 </Td> <Td> 14 </Td> <Td> 7 </Td> <Td> 35 </Td> </Tr> </Table> </Td> </Tr> <Tr> <Th> Date </Th> <Td> January 15, 1967 (1967 - 01 - 15) </Td> </Tr> <Tr> <Th> Stadium </Th> <Td> Los Angeles Memorial Coliseum, Los Angeles, California </Td> </Tr> <Tr> <Th> MVP </Th> <Td> Bart Starr, Quarterback </Td> </Tr> <Tr> <Th> Favorite </Th> <Td> Packers by 14 </Td> </Tr> <Tr> <Th> Referee </Th> <Td> Norm Schachter </Td> </Tr> <Tr> <Th> Attendance </Th> <Td> 61,946 </Td> </Tr> <Tr> <Th_colspan="2"> Future Hall of Famers </Th> </Tr> <Tr> <Td_colspan="2"> Chiefs: Lamar Hunt (owner), Hank Stram (coach), Bobby Bell, Buck Buchanan, Len Dawson, Emmitt Thomas Packers: Vince Lombardi (coach), Herb Adderley, Willie Davis, Forrest Gregg, Paul Hornung, Henry Jordan, Ray Nitschke, Dave Robinson, Bart Starr, Jim Taylor, Willie Wood </Td> </Tr> <Tr> <Th_colspan="2"> Ceremonies </Th> </Tr> <Tr> <Th> National anthem </Th> <Td> The marching bands from the University of Arizona and the University of Michigan </Td> </Tr> <Tr> <Th> Coin toss </Th> <Td> Norm Schachter </Td> </Tr> <Tr> <Th> Halftime show </Th> <Td> Al Hirt, and the marching bands from the University of Arizona and Grambling State University </Td> </Tr> <Tr> <Th_colspan="2"> TV in the United States </Th> </Tr> <Tr> <Th> Network </Th> <Td> CBS and NBC </Td> </Tr> <Tr> <Th> Announcers </Th> <Td> CBS: Ray Scott, Jack Whitaker and Frank Gifford NBC: Curt Gowdy and Paul Christman </Td> </Tr> <Tr> <Th> Nielsen ratings </Th> <Td> CBS: 18.5 (est . 24.43 million viewers) NBC: 22.6 (est . 26.75 million viewers) (Total: 51.18 million viewers) </Td> </Tr> <Tr> <Th> Market share </Th> <Td> CBS: 46 NBC: 49 </Td> </Tr> <Tr> <Th> Cost of 30 - second commercial </Th> <Td> $42,000 (Both CBS and NBC) </Td> </Tr> <Tr> <Td_colspan="2"> <Ul> <Li> Super Bowl </Li> <Li> II → </Li> </Ul> </Td> </Tr> </Table> <Tr> <Td_colspan="2"> <Table> <Tr> <Th> Kansas City Chiefs (AFL) </Th> <Th> Green Bay Packers (NFL) </Th> </Tr> <Tr> <Td> 10 </Td> <Td> 35 </Td> </Tr> </Table> </Td> </Tr>

Who won the first super bowl in 1967