<P> For the first time at a World Cup Finals, referees could issue yellow and red cards (a system that is now commonplace at every level of football worldwide), yet, in contrast to the previous tournaments (besides the 1950 edition) and all subsequent tournaments to date, no player was expelled from play . The officiating of the opening match, commentated by some media as overly strict, set a standard of discipline that instead helped protect skillful players in accordance with FIFA's stated wish . The tournament's average of 2.97 goals per game set a level not since bettered . </P> <P> The eventual champions Brazil, led by Carlos Alberto, and featuring Pelé, Clodoaldo, Gérson, Jairzinho, Rivellino, and Tostão, is often cited as the greatest - ever World Cup team . They won all of their six games on the way to the title, and had also won every one of their qualifying fixtures . Jairzinho's feat of scoring in every finals match likewise has yet to be equalled . Coach Mário Zagallo became the first man to win the World Cup as both a player (1958, 1962) and coach . </P> <P> This was the first World Cup to use the Telstar ball from Adidas (the Adidas firm has supplied every World Cup match ball starting with this one, and has continued to do so since), introduced as the Telstar Erlast for the 1968 European Football Championship . The Telstar was the first World Cup ball to use the now - familiar truncated icosahedron for its design, consisting of 12 black pentagonal and 20 white hexagonal panels . The 32 - panel configuration had been introduced in 1962 by Select Sport, and was also used in the official logo for the 1970 World Cup . The black - and - white pattern, to aid visibility on black and white television broadcasts (which was still commonplace then, as colour television was rare in many parts of the world), was also well established before the Telstar . The name came from the Telstar communications satellite, which was roughly spherical and dotted with solar panels, somewhat similar in appearance to the football . </P> <Table> <Tr> <Td> Champion Runner - up </Td> <Td> Third place Fourth place </Td> <Td> Quarter - finals Group stage </Td> </Tr> </Table>

What was introduced for the first time in a world cup competition in mexico in 1970
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