<Tr> <Th> Current supplier </Th> <Td> Walt Disney World </Td> </Tr> <Tr> <Th> Website </Th> <Td> https://disneyworld.disney.go.com/plan/my-disney-experience/bands-cards/ </Td> </Tr> <P> MagicBands are plastic bracelets that contain RFID radios, in use at Walt Disney World Resort . The MagicBands form the central part of the MyMagic+ experience, providing a way for the system to connect data to guests . This includes connecting park tickets, hotel room keys, payments, and PhotoPass information to the MagicBands . The bands were announced on January 7, 2013 by Tom Staggs as a part of MyMagic+ . </P> <P> MagicBands were developed alongside the MyMagic+ program as a way to tie all of the different elements of the program together . The MagicBand idea came at the start of the Next Generation Experience (the code name for what became MyMagic+), when one of the original five members of the project, business development VP John Padgett, was on a flight between Burbank, the Walt Disney Company's headquarters, and Orlando, the location of Walt Disney World . Padgett saw a magnetic therapy wristband in a SkyMall magazine, which claimed to ease sore muscles "while simultaneously improving one's golf swing". He and the project team began considering the design of a wristband encoded with "everything a guest might need--park tickets, photos, coupons, even money". Soon afterward, they created a makeshift xBand (the original code name for the MagicBand) using a velcro strip, a plastic liner, and an RFID tag . </P>

When did disney world start using magic bands