<P> A researcher from Harvard University discovered in a study that some football referees appeared to be impacted by crowd noise . His studies revealed that a home team acquired an additional 0.1 goal advantage for every 10,000 fans in the stadium . </P> <P> Delia Smith, Norwich City's joint major shareholder, received some attention when she took to the pitch during a half time interval, with a microphone in hand and Sky TV cameras in tow, to tell fans the side "need their twelfth man". "Where are you?" she cried . Norwich City lost the game in the final seconds, but Smith's passion worked to increase the affection the fans held for her . </P> <P> The current naturally loudest football stadium is the Turk Telecom Arena, in Turkey, host of the Galatasaray team . As a prepared attempt, the current world record for crowd noise at an athletic event was set on September 29, 2014, when the Kansas City Chiefs hosted the New England Patriots . Noise during that event reached a high of 142.2 decibels during a timeout . </P> <P> Texas A&M University applied on December 26, 1989, for trademark U.S. Ser . No. 74013898 related to usage of the term . The United States Patent and Trademark Office issued the "trademark registration" September 4, 1990, to Texas A&M . Four additional Trademark claims related to the "12th Man" term were also filed and granted at later dates by Texas A&M University (See U.S. Ser . Nos. 74560726, 76671314, 85977835 and 85851199), the first three of which have achieved Incontestable Status as a result of its section 15 affidavit with the Patent and Trademark Office . According to former Texas A&M Athletic Director Bill Byrne, he contacted the Chicago Bears and Buffalo Bills about halting their "12th Man" themes . Byrne stated that, "they responded quickly with our requests to stop using our Twelfth Man trademark ." Texas A&M sent requests to stop using the phrase to the Seattle Seahawks in both 2004 and 2005 . The Seahawks did not respond to the requests . </P>

Texas a m history of the 12th man