<P> Caroline Westbrook for BBC News stated that the hype for the documentary was proper "to a certain extent", because of its serious message, and that, overall, the film's "high comedy factor and over-familiarity of the subject matter render it less powerful than other recent documentaries--but it still makes for enjoyable, thought - provoking viewing ." One reviewer said "he's telling us something everyone already knows: Fast food is bad for you ." </P> <P> Robert Davis of Paste said the movie accomplished some of its goals and addressed an important topic, but at the same time sometimes looked more like a publicity stunt than a documentary . He primarily criticized the dramatic and unscientific approach of Super Sized Me, saying Spurlock unnecessarily ate more than he had to and ignored his nutritionist's advice . Davis explained he would have been more interested had the documentary been about trying to eat as healthy as possible at McDonalds: "You could choose low - fat options, but it would be impossible to get enough vegetables and fiber, and the low - fat meal would be incredibly bland, the product of a system that has worked to optimize food delivery and consistency and, in doing so, has invented foods so devoid of flavor that they require dressings, oils, beef tallow and goopy coatings to make them more than just textured blobs . The industry has worked hard to convince consumers that these odd, sweet flavors are not only good but also unique, recognizable parts of a brand . Spurlock doesn't attempt to convey this message, presumably because the affects of too few vegetables and too little fiber aren't as dramatic as speedy weight - and - cholesterol gains ." </P> <P> McDonald's UK responded that the author intentionally consumed an average of 5,000 calories per day and did not exercise, and that the results would have been the same regardless of the source of overeating . </P> <P> In his reply documentary Fat Head, Tom Naughton "suggests that Spurlock's calorie and fat counts don't add up" and noted Spurlock's refusal to publish the Super Size Me food log . The Houston Chronicle reports: "Unlike Spurlock, Naughton has a page on his Web site that lists every item (including nutritional information) he ate during his fast - food month ." About 1 / 3 of Spurlock's calories came from sugar . His nutritionist, Bridget Bennett, warned him about his excess intake of sugar from "milkshakes and Cokes". It is revealed toward the end of the movie that over the course of the diet, he consumed "over 30 pounds (14 kg) of sugar, and over 12 pounds (5.4 kg) of fat from their food". About 2000 calories in a lb. of sugar, of nearly 5000 calories consumed per day, accounted for just under 36% percent of his caloric intake . </P>

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