<P> Meme Run was developed by Ninja Pig Studios, a small indie outfit consisting of 20 - year - old (in 2014) developer Jordan Schuetz and his brother . The game contains copious use of memes, described as an "Internet meme - infused infinite runner (Yes, really)" by Joystiq . It was intended to appeal to both hardcore and casual gaming audiences by featuring both simple, intuitive controls and substantial difficulty once the character has run far enough . </P> <P> The game was widely criticized before its release; in response, Schuetz responded that it was a parody intended to "troll" users and called it "Game of the Year 2014". However, Schuetz's friends in college enjoyed the game, and its description contains the quote "Tyrone rated this game 8 / 8 which means it's not b8 so come play m8 ." It was released on December 18, 2014 for the Wii U's eShop online service, their second eShop release after the poorly received puzzle game IQ Test . Schuetz has stated that Ninja Pig's future plans are "a secret". </P> <P> On January 19, 2015, "Bigley Mode" was added . By pressing B on the main menu, the user would be able to play as a meme character known as Bigley . </P> <P> On March 3, 2015,' Meme Run' was pulled from the Wii U eShop with no public announcement . Its Miiverse community page was also taken down . A Reddit post purporting to be the copyright holder of the "troll face" meme claims he sent a DMCA notice to Nintendo to take down Meme Run . According to Schuetz, Meme Run failed Nintendo's legal tests at least three times . </P>

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