<P> One alternative depiction has Raymond Loewy as the inventor of the unique design, but, while Loewy did serve as a designer of Coke cans and bottles in later years, he was in the French Army the year the bottle was invented and did not emigrate to the United States until 1919 . Others have attributed inspiration for the design not to the cocoa pod, but to a Victorian hooped dress . </P> <P> In 1944, Associate Justice Roger J. Traynor of the Supreme Court of California took advantage of a case involving a waitress injured by an exploding Coca - Cola bottle to articulate the doctrine of strict liability for defective products . Traynor's concurring opinion in Escola v. Coca - Cola Bottling Co. is widely recognized as a landmark case in U.S. law today . </P> <Ul> <Li> <P> Earl R. Dean's original 1915 concept drawing of the contour Coca - Cola bottle </P> </Li> <Li> <P> The prototype never made it to production since its middle diameter was larger than its base, making it unstable on conveyor belts . </P> </Li> <Li> <P> Final production version with slimmer middle section . </P> </Li> </Ul> <Li> <P> Earl R. Dean's original 1915 concept drawing of the contour Coca - Cola bottle </P> </Li>

Who has been around longer coke or pepsi