<P> The Presley family became the first to move their show (Presleys' Country Jubilee) to Highway 76 in 1967, followed a year later by the Baldknobbers . Eventually Branson would have more than 50 theaters, most of them located on Highway 76 . </P> <P> In the early 1980s, Chisai Child's Starlite Theater (not to be confused with the current theater by the same name) was one of the first to introduce stage sets, horn section, elaborate costume changes, and music outside of the traditional country music normally played . It helped to launch the careers of Shoji Tabuchi and many others . </P> <P> In 1983, Branson began its transformation into a major tourist attraction when the Roy Clark Celebrity Theatre opened and began to bring famous country music stars to Branson . Many of the performers who have had their own theaters in Branson first discovered Branson when they performed at this venue . The Roy Clark Celebrity Theatre at the Lodge of the Ozarks has been called the "birthplace of Branson celebrity theatres". </P> <P> Also in 1983, the 7,500 - seat Swiss Villa Amphitheatre opened in Lampe, southwest of Branson . The outdoor amphitheatre brought in acts like Def Leppard, Lynyrd Skynyrd, REO Speedwagon, Steppenwolf, and Ozzy Osbourne . Closing in the early 2000s, it reopened in 2010 as the Black Oak Mountain Amphitheatre . </P>

When did branson mo become a tourist town