<P> The echo chamber effect occurs online due to a harmonious group of people amalgamating and developing tunnel vision . Participants in online discussions may find their opinions constantly echoed back to them, which reinforces their individual belief systems . However, individuals who participate in echo chambers often do so because they feel more confident that their opinions will be more readily accepted by others in the echo chamber . This happens because the Internet has provided access to a wide range of readily available information . People are increasingly receiving their news online through untraditional sources, such as Facebook, Google, and Twitter, that have established personalization algorithms that cater specific information to individuals' online feeds . This method of curating content has replaced the function of the traditional news editor . The mediated spread of information through online networks causes a risk of an algorithmic filter bubble . </P> <P> Online social communities become fragmented when like - minded people group together and members hear arguments in one specific direction . In certain online platforms, such as Twitter, echo chambers are more likely to be found when the topic is more political in nature compared to topics that are seen as more neutral . Social networking communities are powerful reinforcers of rumors because people trust evidence supplied by their own social group, more than they do the news media . This can create significant barriers to critical discourse within an online medium . Social discussion and sharing suffer when people have a narrow information base and don't reach outside their network . </P> <P> Many real - life communities are also segregated by political beliefs and cultural views . The echo chamber effect may prevent individuals from noticing changes in language and culture involving groups other than their own . Online echo chambers can sometimes influence an individual's willingness to participate in similar discussions in the real world . A 2016 study found that "Twitter users who felt their audience on Twitter agreed with their opinion were more willing to speak out on that issue in the workplace". </P> <P> Ideological echo chambers have existed in many forms, for centuries . The echo chamber effect has largely been cited as occurring in politics . </P>

In the media echo chamber created by dollarocracy