<Ul> <Li> B.C.G. Analysis </Li> <Li> Contribution margin analysis </Li> <Li> G.E. Multi Factoral analysis </Li> <Li> Quality Function Deployment </Li> </Ul> <Li> Contribution margin analysis </Li> <Li> G.E. Multi Factoral analysis </Li> <Li> Quality Function Deployment </Li>

Actions that take place in the control component of the marketing plan