<Tr> <Td> 10 November 2017 </Td> <Td> "Golden Slumbers" </Td> <Td> Elbow </Td> <Td> 29 </Td> </Tr> <P> John Lewis was honoured at the 2012 IPA Effectiveness Awards for their campaigns up to that point . They were awarded the top prize which is awarded to companies "showcasing and rewarding campaigns that demonstrate their marketing payback". </P>

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