<P> In April 2015, it was reported that milk vendors in Mumbai were threatening a boycott after it was discovered they had been charging above MRP and the Maharashtra state government threatened to intervene . </P> <P> The concept of Maximum Retail Price has been criticised as incompatible with the free market system, because it involves manufacturers deciding what profit retailers will make . It is easy to get around the MRP by charging for' services' on top of the item price, such as a' cooling charge' for cold drinks, or by manufacturers setting the MRP at up to ten times the expected sale price . The MRP also hurts consumers in rural areas because if retailers cannot charge a higher price to make up for the higher price of transportation and distribution to those areas, they may simply not stock many items . </P>

How to fix mrp of a product in india