<P> Miss Universe is an annual international beauty pageant that is run by the American based Miss Universe Organization . It airs in more than 190 countries worldwide and seen by more than half a billion people annually . Along with Miss World, Miss International, and Miss Earth, Miss Universe is one of the Big Four international beauty pageants . </P> <P> The Miss Universe Organization and the brand are currently owned, along with Miss USA and Miss Teen USA, by WME / IMG talent agency . </P> <P> The current Miss Universe is Demi - Leigh Nel - Peters of South Africa who was crowned on 26 November 2017 in Las Vegas, Nevada, United States . </P> <P> The title "Miss Universe" was first used by the International Pageant of Pulchritude in 1926 . This contest was held annually until 1935, when the Great Depression and other events preceding World War II led to its demise . </P>

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