<P> Despite a shared belief in the potential of IoT, industry leaders and consumers are facing barriers to adopt IoT technology more widely . Mike Farley argued in Forbes that many IoT solutions either lack interoperability or a clear use case for end - users . Within an IoT - enabled environment, there may be technical incompatibilities related to IoT standards and interfaces . This is due to IoT data generated in multiple sources that needs to be integrated into analytical and decision - making systems for further analysis . </P> <P> "Instead of convincing consumers that they need complex systems to serve needs they don't have, we should fix real problems people struggle with every day ." </P> <P> Many gadgets in the consumer IoT space have appealed to early adopters, yet failed to demonstrate relevance to ordinary people's lives . </P> <P> "In order to boost sales and drive demand beyond the early adopter set, we need to stop making toys no one cares about and instead work on building simple solutions to real, everyday problems for real people ." </P>

What is the purpose of the internet of things