<P> Scholars from a variety of fields study phenomena that can be described under the umbrella term of computer mediated communication (CMC) (see also Internet studies). For example, many take a sociopsychological approach to CMC by examining how humans use "computers" (or digital media) to manage interpersonal interaction, form impressions and form and maintain relationships . These studies have often focused on the differences between online and offline interactions, though contemporary research is moving towards the view that CMC should be studied as embedded in everyday life . Another branch of CMC research examines the use of paralinguistic features such as emoticons, pragmatic rules such as turn - taking and the sequential analysis and organization of talk, and the various sociolects, styles, registers or sets of terminology specific to these environments (see Leet). The study of language in these contexts is typically based on text - based forms of CMC, and is sometimes referred to as "computer - mediated discourse analysis". </P> <P> The way humans communicate in professional, social, and educational settings varies widely, depending upon not only the environment but also the method of communication in which the communication occurs, which in this case is through computers or other information and communication technologies (ICTs). The study of communication to achieve collaboration--common work products--is termed computer - supported collaboration and includes only some of the concerns of other forms of CMC research . </P> <P> Popular forms of CMC include e-mail, video, audio or text chat (text conferencing including "instant messaging"), bulletin board systems, list - servs and MMOs . These settings are changing rapidly with the development of new technologies . Weblogs (blogs) have also become popular, and the exchange of RSS data has better enabled users to each "become their own publisher". </P> <P> Communication occurring within a computer - mediated format has an effect on many different aspects of an interaction . Some of those that have received attention in the scholarly literature include impression formation, deception, group dynamics, disclosure reciprocity, disinhibition and especially relationship formation . </P>

What aspect of digitally mediated communication makes it unique when compared to the other contexts